BRAYDEN ROGERS
EXPERIENCE
Titan-Jet America
Digital Marketing Specialist & Junior DTF/UV-DTF Technician
Flippin, AR | February - 2024 – Present
- Manage day-to-day marketing execution for a specialized company selling high-ticket DTF and UV-DTF printing machinery.
- Plan, photograph, film, edit, and publish social media content based on current trends, customer interests, industry developments, and company goals.
- Grew company social media audiences from hundreds to several thousand followers and generated millions of cumulative views through primarily organic content and limited advertising budgets.
- Build, launch, and monitor paid advertising campaigns through Meta Ads Manager, Google Ads, and TikTok Ads Manager, with strongest hands-on experience in Meta advertising.
- Generated more than 200 qualified leads during a two-week Meta campaign while working with a modest daily advertising budget.
- Develop cold, warm, and high-intent campaign strategies based on audience awareness, previous engagement, purchase intent, and campaign objectives.
- Created lead-generation forms and connected campaign responses to GoHighLevel, allowing incoming leads to be captured, organized, qualified, and scheduled for follow-up.
- Contacted and qualified more than 100 campaign-generated leads, initiated sales conversations, scheduled appointments, and helped move prospective customers through the sales process.
- Conduct competitor, customer, and industry research to improve advertising targeting, campaign messaging, creative direction, and brand positioning.
- Develop campaign ideas and present strategic recommendations directly to company ownership and team members.
- Launch and manage Mailchimp email campaigns, including audience organization, campaign setup, messaging, scheduling, and performance review.
- Rebuilt the company’s primary website to improve its design, functionality, messaging, user experience, and alignment with current industry standards.
- Designed and launched three additional websites using AI-assisted development tools, GitHub, Vercel, Railway, Stripe, and related deployment platforms.
- Developed an AI-supported sales and customer-service platform capable of answering questions, collecting prospect information, and transferring customers to a human representative when needed.
- Supported sales, marketing, customer engagement, and product demonstrations at PRINTING United Expo 2024 in Las Vegas and Impressions Expo 2026 in Long Beach.
- Provide junior-level technical support for DTF and UV-DTF machinery, developing product knowledge that strengthens customer communication, advertising content, and sales support.
- Collaborate directly with company ownership on marketing, sales, technical support, customer communication, website development, and business-growth initiatives.
- Worked face-to-face on multiple occasions with the China-based executive and original developer of the printing machinery distributed by Titan-Jet America and other major industry distributors, contributing to discussions involving marketing, business strategy, product positioning, and industry development