Callie McPherson
Jonesboro
Summary
Successful Digital Marketing Specialist skilled at planning, executing and optimizing online marketing strategies. Promotes products successfully through multiple digital strategies. Achieves consistent successes with excellent planning skills and proactive campaign tracking.
Overview
3
3
years of professional experience
Work History
Lead Referral Coordinator
Renew Mental Health And Wellness
03.2023 - Current
- Collaborated with healthcare providers to establish strong working relationships, promoting seamless referral coordination.
- Conducted regular audits of referral documentation, ensuring compliance with relevant regulations and policies.
- Maintained up-to-date knowledge of industry best practices, incorporating relevant insights into daily operations and long-term planning efforts.
- Work hand-and-hand with patients, getting them established with our clinic.
Digital Marketing Associate
Delta Traditions
01.2022 - 06.2022
- Used canva to create videos and live on-line broadcasts.
- Coordinated the production of multimedia content, including instagram posts, tiktok videos, and live videos.
- Implemented influencer marketing initiatives, leading to increased brand awareness and customer trust.
- Streamlined marketing automation processes, resulting in more efficient workflows and improved team productivity.
- Kept up and implemented social media trends that tailored to our audience.
Education
No Degree - Marketing
Arkansas State University
State University, AR05.2025
Certificate - Fashion Business
Conde Nast College of Fashion And Design
London, England09.2024
High School Diploma -
Paragould High School
Paragould, AR05.2020
Skills
- Notetaking and documentation
- Data entry proficiency
- Accurate Documentation
- Knowledge of Google Sheets
- Knowledge of Google Docs
- Organizational Skills
- Critical Thinking
- Excellent Communication
- Active Listening
Affiliations
- The National Society of Collegiate Scholars
Timeline
Lead Referral Coordinator
Renew Mental Health And Wellness
03.2023 - Current
Digital Marketing Associate
Delta Traditions
01.2022 - 06.2022
No Degree - Marketing
Arkansas State University
Certificate - Fashion Business
Conde Nast College of Fashion And Design
High School Diploma -
Paragould High School
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