Summary
Overview
Work History
Education
Skills
Timeline
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John McConnell

Fayetteville

Summary

Dynamic business owner with a proven track record at D&D Sun Control NWA, excelling in data analysis and customer relationship management. Successfully optimized pricing strategies and improved job profitability, enhancing operational efficiency. Skilled in market analysis and sales forecasting, driving growth through strategic decision-making and strong client relationships.

Overview

5
5
years of professional experience

Work History

Owner

D&D Sun Control NWA
Springdale
08.2024 - Current
  • Founded and operated a residential and commercial window film business, with full responsibility for data-driven decision-making and operational performance.
  • Analyze sales pipelines, lead sources, and conversion rates to optimize pricing, marketing spend, and customer acquisition strategies.
  • Track job-level profitability, material costs, and labor efficiency to improve margins and forecasting accuracy.
  • Develop standardized workflows for quoting, scheduling, and project execution, reducing turnaround time, and improving customer satisfaction.
  • Use performance insights to guide vendor selection, inventory planning, and service offerings.

Category Associate

Caliber Retail Alliance
Rogers
10.2023 - 08.2024
  • Oversaw financial and administrative operations, ensuring accurate tracking of funds and up-to-date records.
  • Managed inventory through regular counts, reducing loss points and ensuring supply accuracy.
  • Expanded revenue by acquiring new clients and maintaining strong relationships with existing accounts.
  • Collected and analyzed market data, sales figures, and consumer trends to identify opportunities for category growth.
  • Conducted competitive price audits and implemented strategic pricing adjustments, improving product competitiveness.
  • Utilized Luminate, Retail Link, and Helium 10 to provide detailed category reporting and actionable insights.

Retail Sales / Assistant Manager

Golf USA
Fayetteville
04.2021 - 10.2023
  • Collaborated with team members to manage inventory and restock shelves effectively.
  • Handled customer inquiries and resolved issues promptly to ensure satisfaction.
  • Engaged positively with each customer, providing professional, and polite support for sales and service needs.

Education

Bachelor of Science - Sports Management

University of Arkansas
Fayetteville, AR
05.2023

Bachelor of Science - Kinesiology

Missouri Southern State University
Joplin, MO
12.2020

Certified Retail Analyst Program

NorthWest Arkansas Community College
Bentonville, AR

Skills

  • Retail & Sales Management
  • Market analysis
  • Data Analysis & Market Research
  • Product Promotion & Category Management
  • Customer Relationship Management
  • Financial & Inventory Controls
  • Sales forecasting

Timeline

Owner

D&D Sun Control NWA
08.2024 - Current

Category Associate

Caliber Retail Alliance
10.2023 - 08.2024

Retail Sales / Assistant Manager

Golf USA
04.2021 - 10.2023

Bachelor of Science - Sports Management

University of Arkansas

Bachelor of Science - Kinesiology

Missouri Southern State University

Certified Retail Analyst Program

NorthWest Arkansas Community College
John McConnell