Summary
Overview
Work History
Education
Skills
Hobbies
Timeline
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MARIANA HEINAU

Partnerhips Manager Lead LATAM
Bogotá

Summary

International business professional with 5+ years in the Crypto and Fintech sectors, specializing in market expansion, regulatory strategy, onboarding, and anti‑fraud services. Deep understanding of the crypto ecosystem and adoption dynamics across LATAM, with hands-on experience driving growth and building strategic partnerships in Colombia, Mexico, Brazil, Chile, Peru, and Argentina. Proven ability to navigate regulatory environments, scale on/off‑ramp infrastructure, and accelerate product adoption in emerging markets. Multilingual (Spanish, English, French) and skilled at cross‑functional leadership, stakeholder engagement, and executing go‑to‑market strategies in fast-paced, high‑innovation environments.

Overview

5
5
years of professional experience
4
4
Languages

Work History

Partnerships Manager Lead LATAM

Sumsub
07.2024 - Current

As the Partnerships Lead for LATAM, I drive strategic collaborations and business growth across the region. My role focuses on:

  • Building and nurturing key partnerships to expand Sumsub’s presence in the LATAM market in the crypto, Fintech, banking, Government and non-regulated space. Achieved 150% of annual KPI, delivering over $1M in revenue in a single year on reseller partners.
  • Leading my team in developing tailored strategies to meet the unique compliance and identity‑verification needs of businesses across the region.
  • Collaborating with cross-functional teams to deliver value-driven solutions for partners and clients.
  • Representing Sumsub at regional events, fostering trust and awareness among industry leaders.
  • Passionate about empowering businesses in LATAM with innovative solutions in identity verification, KYC/AML compliance, and fraud prevention.

International Development and Strategic Partnerships Manager

Kravata
05.2023 - 05.2024
  • As an International Development and Strategic Partnerships Manager in an On and Off Ramp Company
  • I successfully identified and managed strategic partnerships to drive market expansion in Chile, Mexico, Peru, and Brazil. I ensured regulatory compliance, facilitated product development, engaged stakeholders, and spearheaded resource mobilization efforts to achieve growth and success in these markets.
  • Achieved licensing in Chile and Mexico and activated relations with more then 5 partners in order to get stablecoin pairs.
  • Evaluated potential partners based on their strategic fit, financial stability, and market presence.
  • Participated in local and international events in order to position Kravata.
  • Delivered regular updates to senior management on progress towards established partnership objectives and targets.

Business Developer Manager –Market Research

Dynata
02.2021 - 12.2023
  • Development of the New Business commercial strategy in France.
  • Customer relationship manager: discovery customer calls, preparation of quotes, closing.
  • Planning and monitoring of activity with the corporate CRM (Microsoft Dynamics).
  • Support the Customer Services department during the delivery phase to ensure customer expectations are met.
  • Increased new business revenue by 60%.
  • Managed approximately 60 emails per day and 20 calls.

Education

Master - International Business Administration

IAE Lille
Lille, France
01.2020

BA - Management and Innovation

IAE Lille
Lille, France
01.2018

Skills

  • Software: Microsoft Office, Microsoft Dynamics, Pipedrive, Slack

  • Public Speaking

  • Adaptability, Creative, Solution Oriented

  • Team leadership

  • Cross-functional teamwork

  • Strategic planning

  • Business development

  • Decision-making

  • Relationship building

  • Negotiation

  • Regulatory compliance

  • Active listening

  • Attention to detail

Hobbies

Travelling, Pilates, photography and volunteering (AIESEC, Slush, Euro Cup 2016)

Timeline

Partnerships Manager Lead LATAM

Sumsub
07.2024 - Current

International Development and Strategic Partnerships Manager

Kravata
05.2023 - 05.2024

Business Developer Manager –Market Research

Dynata
02.2021 - 12.2023

Master - International Business Administration

IAE Lille

BA - Management and Innovation

IAE Lille
MARIANA HEINAUPartnerhips Manager Lead LATAM