Executive with over 10 years in the health sector, specializing in sales growth and operational strategy. Successfully opened 10+ international markets, achieving a 30% increase in annual revenue. Expertise in managing budgets exceeding $15 million and optimizing distribution channels. Led cross-functional teams, enhancing collaboration and driving significant improvements in client engagement. Committed to leveraging innovative solutions to meet healthcare needs and foster lasting partnerships.
As Chief Revenue Officer and Board Member at Amanda Care, I drove revenue growth and led strategic sales initiatives across the healthcare tech sector. I crafted and implemented data-driven sales and marketing strategies powered by AI, optimizing commercial processes and customer engagement. Spearheaded successful fundraising rounds, securing capital essential for scaling operations and product innovation. I built strong investor and partner relationships, navigating complex challenges like customer retention in a competitive landscape, and enhancing operational efficiency to support Amanda Care’s expansion and leadership in healthcare innovation.
Based in Buenos Aires, I served as the Senior Sales Manager for Coloplast, overseeing full P&L responsibility for the Chronic and Wound Care divisions across 14 countries in the LATAM region. I effectively managed both direct offices and distributor networks, driving substantial organizational and resource adjustments to accelerate short-term market growth. My expertise encompasses go-to-market strategies, forging strong business partnerships, and navigating complex distributor markets, positioning Coloplast as a leader in the healthcare sector.
Achieved and exceeded AOP targets annually while managing Respiratory and Monitoring, Enteral Feeding, and Wound Care products. Responsible for managing the budget, medical education programs, product forecasts and launches, and driving the implementation of strategic account plans. Successfully implemented new business models, including Comodato and Leasing. Additionally, participated in Culture Circles, MWN, and Finance for non-financial initiatives.
Strengthened the effectiveness of existing marketing channels while developing new complementary channels. Generated new market segments and articulated commercial strategies in collaboration with GBUs and the Marketing and Purchasing departments. Managed the client portfolio and budget for the area, defining and controlling management indicators. Developed the channel strategy and designed the execution of the commercial strategy, overseeing budget administration. Reported to the Indirect Channels Manager and designed improvement plans based on management effectiveness, considering a transversal view of the value chain.
In my role as a Business Development Specialist, I focused on identifying and pursuing growth opportunities within the healthcare sector. My responsibilities included conducting comprehensive market research, developing strategic partnerships, and crafting tailored proposals to attract new clients. I actively engaged with stakeholders to understand their needs, ensuring our solutions aligned with market demands. Additionally, I monitored industry trends to inform our strategies, ultimately driving revenue growth and enhancing our competitive positioning in the market.